When you say the word gimmick, there often seems to be a negative reaction to the word. To many people a gimmick is what you use when you can’t rely on your own skill to build an audience. While there may be some truth to that thought, gimmicks are not necessarily a bad thing as long as you understand the purpose of it and don’t let them affect your content in a negative way.
So let’s start out by tackling what a gimmick actually is. According to Dictionary.com a gimmick is defined as “an ingenious or novel device, scheme, or stratagem, especially one designed to attract attention or increase appeal.” It’s something that you use to grab the attention of the viewers in your stream, or help you stick out in the sea of thousands of streamers. Think of it as your personal secret stream weapon. Whenever you use it, you’re sure to get your stream excited and engaged. While gimmicks sound like harmless options for your stream, there are some dangers that you need to be aware of.